I'm a Sleep Editor – these are the 7 mattress features I think are gimmicks and not worth the spend

In my search to find the world's best mattress, I've come across some duds − learn from my mistakes and avoid these mattress gimmicks

A green four-poster covered in green, gold, and white bedding against brown walls. To the left, a nightstand topped with a lamp.
(Image credit: Future / SARAH KAYE REPRESENTATION LTD (V41955))

As the resident Sleep Editor at Homes & Gardens, I lead a team of testers to find the top mattresses available on the market. We spend eight hours a night, seven nights a week, testing each mattress for a minimum of 30 nights before we write our initial reviews.

Personally, I've spent more than 500 hours testing mattresses and many more writing reviews, features, and buying guides. In my search for the best mattress, I've encountered my fair share of marketing jargon and bad beds. I want to share my hard-won wisdom with you.

To save you time and money, I've identified seven mattress features I think are gimmicks. I've also combed through our back catalog reviews to pick out tested mattresses you can trust. Don't worry if you encounter any unfamiliar terms: you can cross-reference against my mattress jargon buster.

1. Orthopedic mattresses

Green, white and gray bedding on a green and white bed frame; beside it, a nightstand, topped with a lamp; to the left, an open door; all against white walls.

(Image credit: Future / SARAH KAYE REPRESENTATION LTD (V41955))

I've written an entire feature outlining my issues with the use of the term 'orthopedic' in the mattress industry. To cut a long story short: 'orthopedic' doesn't refer to the filling inside a mattress, but the feeling you get from it.

'There is no industry standard for an orthopedic mattress,' says Dr. Robert Oexman, Chief Science Officer at iSense. 'The term was first used around 1950 to describe a new, firm mattress, but there was no objective testing to prove that the firmness of that mattress was beneficial for any specific medical condition.'

There is no such thing as the best mattress firmness for every kind of sleeper. What feels supportive for one person might feel deeply uncomfortable for the next, depending on a number of factors, including their height, weight, and sleep position.

If you suffer from chronic pain, and you're looking for a mattress that can ease your aches, then it's worth remembering that no mattress can cure back pain. It wouldn't hurt to consult with your physician before you buy.

2. Open-cell foam

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(Image credit: Future / SOHO MANAGEMENT LONDON LTD (V44459))

Early iterations of memory foam weren't especially breathable: there wasn't much room for air to flow through dense foam. Even today, your average memory foam mattress is fighting to shake off a reputation as a heat trap.

I think that's what has led to a rise in the use of the term 'open-cell foam': it's a bid from manufacturers to make their mattresses sound lighter and airier, as opposed to 'closed-cell foam'.

Only, closed-cell foam has never been widely used for making mattresses. In fact, closed-cell foam is so structurally rigid that it's ordinarily used for insulation in buildings and vehicles. Open-cell foam isn't a special feature of technologically advanced mattresses: it's the default construction.

3. Lumbar support zones

Blue, gray, and white bedding on a bed against blue walls; to the left, a light wood nightstand.

(Image credit: Future)

I'll admit, I've been taken in by the idea of ergonomic zones: firm and soft sections inside your mattress, designed to target different parts of your body with specialized support.

It's a great idea in theory, less so in practice. Our bodies are different shapes and sizes. Many of us lie in different sections of our mattress from one night to the next, cycling between different sleep positions. There's no way to ensure that the lumbar support zones inside a mass-produced mattress are actually aligned with your lumbar region. In my experience, you're better off with a mattress that offers consistent support across the whole surface.

4. Fancy trademark materials

Green and gray bedding on a gray bed frame against cream walls; to the left, a cream nightstand.

(Image credit: Future / Mary Wadsworth (V48355))

If you've shopped around a few different stores, you've likely seen the same foams listed under countless different names: DreamFoam; AirFoam; TrueFoam; and the like.

Trademark names make it much harder for shoppers to compare mattresses between brands, which is exactly what they want. Big brands are banking on you getting confused and stopping your research before you rule out their mattress.

Really, there are only three types of foam you'll find inside a mattress: polyurethane foam, memory foam, and latex foam. There's nothing special about foam with a fancy name: it's just jargon.

5. Natural, rather than organic materials

White and green bedding on a green bed frame against cream walls, covered in wall art; to the left a nightstand topped with a lamp; at the foot of the bed, a pink chaise lounge.

(Image credit: Future)

As a Sleep Editor, one of the most common questions I get is: 'are organic mattresses a hoax?' I can understand the skepticism: greenwashing is rife, and it's all too easy for a brand to position itself as eco-friendly without the credentials to substantiate their claims.

A mattress might purport to be filled with 'natural' or 'green' materials, but those aren't protected terms: anybody can use them. The only way to ensure you're buying the best organic mattress is to look for badges from independent eco-organizations.

You're looking for GOLS latex, GOTS wool or cotton, and badges from bodies such as Fair Trade (ensuring fair payment and treatment of workers) and eco-INSTITUT (upholding indoor air quality). The same goes for the best organic bedding.

6. Deep discounts, all year round

Interior design trends 2021 maximalism

(Image credit: Future / Jon Day)

Before I specialized in sleep, I was an eCommerce Editor. I spent eight hours a day crawling the sites of major retailers, watching the prices go up and down. Today, I keep a close eye on the mattress sales and employ a range of price tracking tools to monitor the average price of a product.

Lately, I've found myself wondering: are mattress sales real? Too many online stores are misleading their customers by referring to 'total value' rather than RRP or average price. 'Total value' isn't a protected term, so mattress merchants can increase or decrease that number at will to make their discounts appear deeper than they really are.

If you want to calculate the average price of a particular mattress throughout the year, so you determine the best time to buy for real value, you should download your own price tracking tools. CamelCamelCamel works best on Amazon.

7. Bedding bundles

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(Image credit: Future)

If you've ever tried shopping for a mattress in-person, you've likely encountered an overzealous salesperson, who tries to get you to top up your purchase with a bed base, a sheet set, a mattress protector: anything to increase their commission.

Bad news: some mattress retailers have started doing that online, too. When you get to check-out, you'll find 'freebies' in your basket: often, a bedding bundle, containing a flat sheet, a fitted sheet, and two pillowcases.

The catch is that these 'freebies' aren't really free: often, when you try to return the mattress, the retailer will subtract the cost of your bedding bundle from your refund. That cost is often inflated: I've seen cheap polyester sheet sets listed for $600 under the old 'total value' banner.

It might sound counterintuitive, but the best way to avoid these extra charges is to buy your bedding separately. After all, you're unlikely to find the best bed sheets thrown in for free.


When you see a mattress recommended by Homes & Gardens, you can rest easy that we've tested thoroughly for pressure relief; thermoregulation; motion isolation; and edge support. If you want to know more about how we test mattresses, consult our expert guide.

Emilia Hitching
Sleep Editor

Emilia is our resident sleep writer. She spends her days tracking down the lowest prices on the best mattresses and bedding and spends her nights testing them out from the comfort of her own home. Emilia leads a team of testers across America to find the best mattress for every sleep style, body type, and budget.

Emilia's quest to learn how to sleep better takes her all around the world, from the 3Z mattress factory in Glendale, Arizona to the Hästens headquarters in Köping, Sweden. She's interviewed luxury bedding designers at Shleep and Pure Parima, as well as the Design Manager at IKEA. Before she joined Homes & Gardens, Emilia studied English at the University of Oxford.

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