Williams Sonoma deals − how to get the biggest saving on luxury kitchen appliances and cookware

Here's everything you need to know about the Williams Sonoma sales, from what to buy to when to shop and how to save, according to our expert eCommerce Editor

Bird's eye view of a blue, white, and green dinnerware set on a white table, interspersed with green candles and foliage.
(Image credit: Williams Sonoma x Schumacher)
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Whether you're shopping for cast-iron cookware, dainty dinnerware, or hardworking appliances, you'll find everything you need to prepare meals and set the table at Williams Sonoma.

As an eCommerce Editor, I spend my days window-shopping the world's best home retailers. Williams Sonoma offers a wider range of products, including dinnerware and glassware, and the same enviable array of big-name brands, including KitchenAid and Le Creuset.

Over the years, I've learned to shop the Williams Sonoma sales to get the best deals and I want to share my hard-won wisdom with you. First, I'll drop a few quick links to help you shop the Williams Sonoma deals by department. Then, I'll outline the Williams Sonoma sales calendar and explain a little more about what constitutes a good deal, so that you can get more for your money.

Where to shop the Williams Sonoma sales

When is the best time to get a deal at Williams Sonoma?

Bird's eye view of white plates and bowls, white spatulas, metal colanders, and glasses against a light blue background.

(Image credit: Williams Sonoma)

Williams Sonoma Black Friday and Cyber Monday sales

This year, Black Friday falls on November 28, but I'd expect deals to start dropping at least a week in advance and keep dropping through Cyber Monday on December 1.

In terms of depth of deals and breadth of discounts, Black Friday weekend is the best time to shop at Williams Sonoma. Judging by previous years, you can expect to see up to 40% off kitchenware and small appliances.

Black Friday is a great opportunity to stock up on high-end kitchenware for hosting seasons and gifts for the holidays. When you shop the clearance section, you'll see even steeper discounts: sometimes as much as 75% off kitchen gadgets.

Williams Sonoma after-Christmas sales

If you can face it, the period between Christmas and New Year is the best time to shop at Williams Sonoma for festive decor, as they try to shift stock for the new season.

This is a good opportunity to pick up name cards and tableware for next year's place settings.

Williams Sonoma Spring Savings Event

The dates for the Williams Sonoma Spring Sale vary from one year to the next, but it typically falls in mid-March.

This is the time to stock up on outdoor furniture and decor, while it's still the out-of-season prices.

How can you tell if you've got a good deal at Williams Sonoma?

Metal, wooden, and plastic kitchen utensils on a blue kitchen counter against a dark wood background.

(Image credit: Williams Sonoma)

Join the Williams Sonoma email list

When you sign up for the Williams Sonoma newsletter, you'll get advance warning of special offers and promotions, as well as exclusive discounts, and regular round-ups of recipe ideas and suggestions for seasonal gift-giving.

Explore the Williams Sonoma outlet store

You often get the deepest discounts when you shop overstock and discontinued styles. The Williams Sonoma outlet store has everything from seasoned cast iron skillets to vintage glassware and statement serveware.

FAQs

Why is Williams Sonoma so expensive?

Williams Sonoma is home to elite cooking brands, from All-Clad and Breville to Le Creuset and Smeg. Williams Sonoma sell most of these items are sold at their listing price, whereas other retailers, including Sur la Table, often list them for less.

When there isn't a sale on at Williams Sonoma, it's always worth shopping around to compare prices before you commit to your purchase.

Are Williams Sonoma and Pottery Barn owned by the same company?

Yes, both Williams Sonoma and Pottery Barn are owned by Williams-Sonoma, Inc. I shop at Williams Sonoma for kitchenware and appliances, but Pottery Barn has a wider selection of dinnerware, alongside furniture and decor.

Sometimes, Williams Sonoma doesn't have the deepest discounts. If you're looking to build up an iconic cookware collection, you should shop from the source. When you browse the best Le Creuset deals, you could score deep discounts on Dutch ovens, baking trays, miniature cocottes, and everything else you need to cook and serve delicious meals.

Emilia Hitching
Emilia Hitching
Sleep Editor

Emilia is our resident sleep writer. She spends her days tracking down the lowest prices on the best mattresses and bedding and spends her nights testing them out from the comfort of her own home. Emilia leads a team of testers across America to find the best mattress for every sleep style, body type, and budget.

Emilia's quest to learn how to sleep better takes her all around the world, from the 3Z mattress factory in Glendale, Arizona to the Hästens headquarters in Köping, Sweden. She's interviewed luxury bedding designers at Shleep and Pure Parima, as well as the Design Manager at IKEA. Before she joined Homes & Gardens, Emilia studied English at the University of Oxford.

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