IKEA unveils color-centric homeware collection with Dutch design studio Raw Color – and it's all about dopamine decor
If you love decorating with bold colors, this collection is for you
Home decor and furniture brand IKEA has announced its latest homeware collection today with Dutch design studio Raw Color. The new range, named TESAMMANS, comprises 19 new color-centric pieces through which it aims to champion the mood-boosting effects of color.
Spanning furniture items, soft furnishings, and tableware, the colorful IKEA collection has been carefully crafted using Raw Color's specialist expertise on how color is perceived. From each color's emotional benefits to how each piece responds to different lighting environments, the TESAMMANS range is all about embracing the transformative effect of color to spark joy across home decor.
This theme captures the very essence of the dopamine decor trend that has seen interior designers and homeowners alike embrace a more experimental approach to decor. In short, this popular trend is all about decorating your home with the colors that bring you the most joy; not being afraid to show personality through color.
Channeling a range of vibrant hues, from vivid blues and tomato reds to slightly softer pastel tones, the colors that run throughout the TESAMMANS collection have been designed to work in harmony with one another for a playful and instantly uplifting interior. Statement patterns also feature in the collection, pairing graphical lines with block colors to achieve an experimental look.
'We have taken an experimental approach to exploring how colors can transform everyday objects, trying different combinations of shades and materials, playing with shapes that catch light in certain ways and by mixing bright, saturated tones with more muted ones,' explains Daniera ter Brach, co-founder of Raw Color.
From knitted throws to pillow covers, the TESAMMANS collection can be styled throughout the home. Add these statement soft furnishings to bring a splash of color to a neutral bedroom or create a statement look on the living room sofa.
The lampshades, pictured above, are available in two different sizes and feature a unique stacked design with light-to-dark tones for a design-led lighting moment.
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Blending style with function, the storage unit on castors serves as a practical storage solution while elevating any space with its experimental colors.
'With TESAMMANS, we want to inspire people to express themselves and bring joy to their everyday lives. It’s a collaboration that enables people to add unique design pieces and create colorful spaces to reflect their personality,' explains Maria O’Brian, Creative Leader at IKEA, Sweden. 'Raw Color’s unique creative approach has inspired and challenged us to work with colors in new ways.'
If you're feeling inspired to champion dopamine decor with these colorful homeware pieces, the TESAMMANS collection will be available to shop in-store and online at IKEA from April 2024.
Emily is H&G's Paint & Color Editor, covering all things color across interior design and home decor. She joined the team in the summer of 2023, having studied Fashion Communication at university before working in various creative roles ahead of making the leap into interiors. She lives in Glasgow where she loves admiring the city's architecture, frequenting her favorite coffee spots, and sourcing vintage furniture for her tenement apartment. Emily's interior style is inspired by the simplicity of midcentury design, mixed with more playful modern pieces that inject small (but bold) doses of color.
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