Richard Branson's blue pillows, wicker sofa, and warm neutral tones create a timeless, coastal chic design – his welcoming living room is easily replicable

Coastal design has never looked so inviting or accessible as in the business magnate's relaxed, indoor-outdoor living room – experts decode his look

richard branson on a yellow background
(Image credit: John Lamparski via Getty Images)

Stepping into a well-done coastal design is like stepping onto the beach: breezy, inviting, and warm. Richard Branson's home features the perfect example.

The business magnate took to Instagram to share a shot of his indoor-outdoor living room idea, and it's full-on coastal chic. The space features tan stone floors and tan walls grounded with wooden furniture. A wicker sofa is the ideal place for sitting. Branson's range of blue and white decorative cushions bring visual interest, comfort, and a luxurious feel. Greenery from the outside in the background brings an open energy to the entire space.

What defines coastal decor? More than anything, it's the feeling you get when you walk into a space.'A coastal-inspired room should feel refreshing and relaxing in equal measure, serving as a happy reminder of warm, sunny days spent relaxing at the beach,' says design expert Shelley Cochrane.

Shop the Look

Luckily, this means that there is no one-size-fits-all approach to recreating Branson's look. Instead, it's a matter of bringing together different elements artfully. Cochrane advises: 'To style this look, combine a neutral color palette of light hues and sandy shades with warm tones of blues. Opt for whitewashed or light wooden furniture to add a nautical touch.' Wicker furniture and accessories are easy ways to accomplish this.

Accomplishing a coastal color scheme requires proper accessorizing. Decorative pillows are one of the simplest accessories that can be switched out quickly, depending on how you want to change the design over time. Classic coastal patterns include starfish, chevron, and seahorses, as seen on Branson's sofa. Or you can do as Cochrane advises and, 'Complete the look with a stripe - an essential addition to any coastal-inspired room. For a playful and contemporary spin, choose wider stripes in bold primary colors for a modern twist on classic coastal interiors.'


Though coastal designs seems difficult to nail, Richard Branson's living room design proves that it's just about selecting the right combination of colors and materials. You can't go wrong with a bit of wicker, warm neutrals, and a splash of blue.


Sophie Edwards
News Editor

Sophie is a London-based News Editor at Homes & Gardens, where she works on the Celebrity Style team. She is fascinated by the intersection of design and popular culture and is particularly excited when researching trends or interior history. Sophie is an avid pop culture fan. As an H&G editor, she has interviewed the likes of Martha Stewart, Hilary Duff, and the casts of Queer Eye and Selling Sunset. Before joining Future Publishing, Sophie worked as the Head of Content and Communications at Fig Linens and Home, a boutique luxury linens and furniture brand. She has also written features on exciting developments in the design world for Westport Magazine. Sophie has an MSc from the Oxford University Department of Anthropology and a BA in Creative Writing and Sociology from Sarah Lawrence College.