Marie Kondo reveals the simple and timeless organizing rule she 'would still swear by in 100 years'

In our exclusive interview the organizing guru, she explains the trick that will never go out of style, no matter the year

Marie Kondo on a gray background
(Image credit: Marie Kondo/KonMari)

Since the dawn of social media, home organization has had somewhat of a renaissance. The highly Instagrammable nature of home edits and storage upgrades has lead to a variety of organizational fads that are aesthetically pleasing, but don't necessarily have staying power. Marie Kondo's organizational methods are the opposite of this 'fast organizing' craze.

The famed Japanese organizing consultant focuses on organizing for sustainable change, and long-lasting home decluttering. In our exclusive interview with Kondo about her upcoming appearance at the Clean and Tidy Home Show, I was keen to ask about her recommendations for timeless organizing techniques that will never go out of style. Her simple advice didn't disappoint.

Kondo says that the one originizing golden rule that will be just as relevant in 100 years is, 'to keep what sparks joy.' She tells Homes & Gardens: 'Choosing only what you love is an essential step in the process of tidying up.'

marie kondo wearing a white shirt on a cream background

(Image credit: Marie Kondo/ KonMari)

However, this decluttering golden rule isn't about just throwing things away willy-nilly. Intentionality is a huge part of the method. Kondo states: 'When you let go of things, be grateful. When there is love and gratitude between you and your belongings, you will naturally be motivated to tidy up and keep your house in order.'

Mindfulness is a huge part of this slow decluttering process. Kondo continues, 'Being grateful for things that have served their purpose is the first step toward remembering the love you have for everything you own.' When you organize this way, it becomes about more than objects or trends; it's an overhaul of your lifestyle.

After you have freed yourself from clutter using Kondo's decluttering tips, it's time to carefully place the remaining items in their designated spot. Kondo advises: 'Finally, designate a place for each object you own. Once every item has a designated place, all you have to do is simply put things back after use, which makes daily tidying much easier.' This will contribute to long-term success in your home organization.

mud room with screened closet and storage buckets

(Image credit: Chad Mellon at Studio Mellon / Styling Kara Perlis)

Good organization shouldn't be complicated. Kondo herself says: 'I believe that the rules of tidying should always be simple.' Rather than investing in thousands of plastic organizers that will end up in landfills in a few years, focus on creating sustainable solutions that can stand the test of time.


To recreate Kondo's simple tips, start with a small section of your home, such as decluttering a closet. Begin by removing everything from the closet so that you can see everything that has built up in the space. Chances are, there will be several items you didn't even remember you have. By laying everything out, it's easier to determine what sparks joy and what doesn't, rather than abstractly imagining your items to determine what you might want to keep, rather than abstractly imagining your items to decide what you love and what's better to drop.


No matter your decluttering question, Marie Kondo has the answer you are looking for. Kondo will speak at the Clean and Tidy Home Show on October 19 in London, UK. We can find out more via their website.


Sophie Edwards
News Editor

Sophie is a London-based News Editor at Homes & Gardens, where she works on the Celebrity Style team. She is fascinated by the intersection of design and popular culture and is particularly excited when researching trends or interior history. Sophie is an avid pop culture fan. As an H&G editor, she has interviewed the likes of Martha Stewart, Hilary Duff, and the casts of Queer Eye and Selling Sunset. Before joining Future Publishing, Sophie worked as the Head of Content and Communications at Fig Linens and Home, a boutique luxury linens and furniture brand. She has also written features on exciting developments in the design world for Westport Magazine. Sophie has an MSc from the Oxford University Department of Anthropology and a BA in Creative Writing and Sociology from Sarah Lawrence College.