This Joanna Gaines-approved coffee maker deserves a place on every countertop, no matter the size of our kitchen

The appliance is here to upgrade our caffeine consumption habits – and it comes with this designer endorsement

Joanna Gaines
(Image credit: Brian Ach/Invision/AP via Alamy)

To coffee enthusiasts, few moments rival that first cup of the day – and that includes figures at the pinnacle of the design world, starting with Joanna Gaines.

Gaines' powerhouse brand, Magnolia, curated a list of the designer's favorite coffee items, and one that rises to the top is Nespresso’s VertuoPlus from the Hearth & Hand collection, exclusively sold at Target. When Magnolia meets Nespresso, we know the result will taste just as good as it looks. And, if anyone can show us just how aesthetic a coffee maker can be, it's Gaines herself.

The designer shared images of her Nespresso VertuoPlus on Instagram, and, of course, the shots have that traditional yet sleek aesthetic that is so synonymous with her Magnolia brand. We love how this white coffee maker looks against her quietly luxurious veined backsplash and countertops (almost as much as her chunky, Scandi-inspired cookware), but in such a versatile colorway, we're sure this appliance will impress in any style of kitchen.

Coffee machine

(Image credit: @joannagaines)

Followers of Gaines will already know that the HGTV star has an ongoing partnership with Target, where she stocks an exclusive Magnolia line named Hearth & Hand. As this coffee marker is approved by Hearth & Hand, it is inevitably only available at this retailer, so we won't be surprised if it sells out fast.

In a similar way to the Nespresso Vertuo Next, its H&G-approved counterpart (that is equally easy to use). However, in true Joanna Gaines style, her Nespresso VertuoPlus is as good-looking as it is practical – something we're not surprised to see, considering she's put her name to it. And while we may best associate Gaines with the styling side, it's important to note that this is not her first coffee venture.

In fact, Gaines and her husband (and Fixer Upper co-star) Chip also opened a coffee shop named Magnolia Press in Waco, Texas – paying homage to the joy of coffee in the same way as this machine.

'Coffee has a way of grounding me – that morning cup is a simple reminder to celebrate the new day, and then there’s the occasional afternoon cup that serves as a pick-me-up and gives me something to look forward to,' Gaines explains on her blog.

'One of my favorite things to do on a quiet weekend is to grab a cup of coffee to-go with my girls and shop around all the local boutiques. There’s just something about holding that cup of coffee that slows me down and makes the moments feel richer.'

'It felt symbolic for what we hope people find here with us – a spot to slow down, to take it all in, and to simply savor the moment,' Joanna adds. 'In a world where everything feels rushed and fast-moving, there’s a familiar and worthwhile pause waiting for us in a good cup of coffee.'


We love the Nespresso VertuoPlus (Gaines' approved model), but it's not the only model on our wish list. Here are our top (affordable) Nespresso picks of the moment.


Megan Slack
Head of Celebrity Style News

Megan is the Head of Celebrity Style News at Homes & Gardens. She first joined Future Plc as a News Writer across their interiors titles, including Livingetc and Real Homes, before becoming H&G's News Editor in April 2022. She now leads the Celebrity/ News team. Before joining Future, Megan worked as a News Explainer at The Telegraph, following her MA in International Journalism at the University of Leeds. During her BA in English Literature and Creative Writing, she gained writing experience in the US while studying in New York. Megan also focused on travel writing during her time living in Paris, where she produced content for a French travel site. She currently lives in London with her antique typewriter and an expansive collection of houseplants.